A talk by Katie Pearse
Marketing Instructor and Business Consultant,
Glisten Academy
Katie is giving away the following
Win the GlistenPro Business Accelerator Program, ($899 value) or one of 3 Glisten Academy Gift Cards!
To be in with a chance to win this, simply register for their talk by clicking the button at the top of this page
About this talk
Do you ever feel:
- ripped off or taken advantage of by clients who have high expectations but don’t want to pay what you’re worth?
- annoyed by clients who downplay the amount of work needed at their house, resulting in you underquoting, then having to work for way less money than you should be working for - or worse for FREE?
- frustrated that you sometimes attract clients who have "special needs" (vermin, hoarding, etc) who you’d prefer not to clean for?
At Glisten Academy, I teach you not only how to command the highest prices in your market, but how to have a sold out appointment calendar with a waiting list. I know you can do it because I did it myself!
Now it's YOUR turn.
Learn the GlistenPro® 10-Step Client Experience Process and elevate your cleaning business to one that delivers acclaimed experiences to exceptional customers. Being an elite cleaning service is more than scrubbing toilets better than anyone else. By creating an impeccable client experience, you will attract and retain the types of clients who pay premium prices and are intensely loyal.
Katie shares real-life examples from high-profile, multi-millionaire clients with insights into exactly what the wealthy want from a cleaning service - and tips on how you can be the choice for local celebrities and other public figures in your city.
Present a professional and polished experience from the moment clients discover you online until they pull out their credit card to pre-pay for 6 months of cleaning services (and renew over and over again for years). Learn how to command the highest rates in your market and have clients grateful to pay for your services because no other cleaning service comes close to what you provide. Personalize the process to fit your business and its brand for a seamless integration into your systems and processes.
The stakes are high when you strive for elite status, but you can do it when you learn and apply the GlistenPro® 10-Step Client Experience Process to your business, combined with a relentless dedication to being one of the top cleaning services in the world.
Presentation Guide + Workbook
Lesson 1 - Branding Essentials If you aren't attracting the upscale clientèle and job applicants you want, it's because your branding isn't luxe enough. Learn how to infuse glitz and glam into your website, social media, and other marketing materials and the "Sparkle Stories" approach to creating fascinating content. Lesson 2 - Professional Careers Discover the strategies to finding and keeping high-performing cleaning professionals for your business, and how to create lifelong careers for professional cleaning consultants. Learn the qualities you need to be a leader for your team. Lesson 3 - VIP Subscription Plans for Elite Clientèle Roll out the red carpet and build unbelievable customer loyalty with membership plans and customized couture services.
Please note, you need to register as an attendee before you can access this freebie.
Katie Pearse
Get the handout and presentation at https://www.glistenpro.com/summit2020 and enter password “glisten”.
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